Introduction (2 of 2)
Business for Photographers
Lucrative Lumens. Vol. 1, Part 2.
Hi everyone, and welcome to Lucrative Lumens, the Business for Photographers newsletter.
Since this is Volume One, I thought I’d tell you a little about why I decided to start Business for Photographers, and how it can benefit you.
After a review of this post, I have decided to divide this entry into 2 parts.
Part 2 of 2
BfP | What We Offer:
Public Content (free)
Lucrative Lumens:
Subscribe to Lucrative Lumens newsletter and you’ll regularly (currently a few times a month) receive issues that are packed with tips that you can put to immediate use. Some of the topics we’ll be covering are developing marketing campaigns, ways to reach your customers, increasing your average sale, intellectual property, advertising, pricing, internet-related topics (i.e. utilizing social media, SEO*, etc.) and more! When you subscribe you’ll get instant access to:
- My Pricing Secrets of the Pros video;
- A simple-but-effective marketing idea (a specific, proven, concept that I use myself); and
- All future issues of Lucrative Lumens.
When you subscribe you’ll be prompted to submit suggestions for topics you’d like to see us cover; I hope you will.
Illuminating Index:
*Coming Soon! The Illuminating Index (under construction) will be a glossary of relevant terms with definitions and explanations.
Member Content (25.00/mo.)
Fiscal Focus:
When you join our Fiscal Focus members’ area you will find an interactive community of like-minded people who are serious about their business. There you’ll find:
Photon Fortunes Forums:
On our Photon Fortunes forums you can talk about what works and what doesn’t. And we moderate (as necessary) the posts to ensure their quality. What’s more, our contributors—myself included--are also members/participants and we comment and post frequently.
Monthly Conferences:
You will also receive a monthly invitation to either a live webinar or telephone seminar where I’ll be answering your questions directly and I’ll regularly be hosting others who have achieved success and who are willing to share their experience and expertise with us.
Pricing for Top Dollar:
Is a series of videos in our Fiscal Focus members’ area. It covers the factors that influence the price you can command (and includes real- life, specific examples) and what you can do to improve them.
We are continually adding new content and features and we welcome suggestions and contributions.
Well, that wraps up this first introductory issue. My next issue will contain the mechanics behind creating powerful promotions that also produce a ton of community-wide publicity and raise your visibility.
